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WWE SmackDown Must Re-Establish Identity to Combat Poor Ratings

Posted by Ryan Dilbert On August - 31 - 2015

Unless WWE SmackDown stops feeling like Raw-lite, it won't matter what day or what network the show is on. It will continue to draw underwhelming ratings.

SmackDown doesn't feel must-watch because it isn't. A fan can just choose to only watch Raw and the monthly pay-per-views and not really miss out on a whole lot. The Thursday show is too often treated like something to just fill out the week's lineup.

That is showing with its viewership numbers.

Even after the buzz created on SummerSlam and Raw t...

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