WWE needs John Cena to be the top face on SmackDown every week.
Perception is reality. This statement is so accurate when it comes to professional wrestling. It's a fake fight. WWE creates their own reality. They told us Ryback was the next big deal, and so he was.
SmackDown is the “B” ...
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Why John Cena Needs to Be the Top Babyface on SmackDown
On February - 12 - 2013