In the cartoon world of wrestling, there have always been heroes and villains. Even in the Attitude Era when the concept of heeldom was turned on its head, the premise remained the same. Good always wins, evil always loses, but only after a few hellacious battles.
For some in the wrestling community, there are certain superstars that break this simple concept. A wrestler may be billed as a face, but owing to their marketing or personality, they are disliked. Alternatively a heel may be popular if what they are doing is entertaining.
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